We decided that we didn't want a huge record label for an artist who is just starting out. Because of this we decided to look into artists that are similar to ours and see where their drbut album was produced.
We found that Eliza Doolittle's debut album was produced by Parlophone Records. We decided to look into this record label to see if it would suit the likes of Eva Ellis. From the research we conducted we found that there were other artists (such as Gabrielle Aplin and Lily Allen) that were signed to this company that we think are like our artist.
Because of this, we decided that this record label would be best suited to have Eva Ellis signed to it.
We also decided that Eva Ellis's music would be available for internet download on websites such as iTunes, Spotify, Soundcloud etc. We decided on this because our target audience are young and would own and use smartphones, ipods and other new gadgets on a regular basis so it would be more conveniet. We will also have CD sales so we can reach a wider audience.
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