Monday 7 October 2013

RESEARCH: Skills Audit



My research skills from AS to A2 have increased greatly as we looked into it in more depth. Here are a few things we learnt and did in addition to the things we learnt last year:

  • we looked at the conventions of music videos and what is stereotypically featured in music videos of certain genres.

  • looked at a wider range of media products

  • looked at different theories relating to music videos e.g. Laura Mulvey, Andrew Goodwin, Carol Vernalis

  • researched more into target audience

  • looked at what makes a good music video by analysing student music videos and normal music videos

  • looked into crossmedia and synergy amongst their products

  • looked into costume and props in more detail as they are of importance in a music video

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