Saturday 18 January 2014

Evaluation Question 2

How effective is the combination of your main product (video) and ancillary texts (digipak and advertisement)?





COMPARING TO EXISTING PRODUCTS


 
Rihanna - California King Bed
http://www.youtube.com/watch?v=nhBorPm6JjQ
Rihanna - Only Girl
http://www.youtube.com/watch?v=pa14VNsdSYM




In Rihanna's album loud you can see that the main theme based around it is the colour red. It is emphasized throughout her music video, digipak and advert. Her hairstyle across these products is more or less the same as is the visual filter used on them. I've implemented this onto my ancillary pieces by using the same visual filters and make-up as well as similar costumes. This is so you can draw a clearer connection between them all and I believe I have done this very effectively and successfully.

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